Many new wellness trends have emerged particularly after the COVID-19 pandemic. From cutting-edge technology to exciting collaborations between both start ups and big brands, the wellness industry has remained resilient and adaptive to the ongoing changes in the market. Here are some of the top wellness brands we’ve got our eye on for the upcoming year and beyond…
Deemed as ‘the world’s most intelligent fitness system’, Tonal has soared through sales during the pandemic due to the increased demand for home fitness. Using revolutionary equipment and advanced A.I, the weight training device has earned approval from athletes including Serena Williams and Stephen Curry, to name a few. Loved for its personalized experience, the wellness equipment has made home training easier than ever and remains well favored while gyms remained closed. Although it is rather pricy, it’s worth it if you’re after results-driven home workouts.
Meditation and tech might seem like an oxymoron, but recent years have seen the two elements interlink effectively. Muse 2 is a multi-sensor meditation device that provides real-time feedback on your brain activity, breathing, body movements and heart rate to enhance your meditation experience. The futuristic-looking device is in fact super light and easy to use thanks to its minimalist design. Immersive soundscapes range from an upbeat rainforest to the quiet desert. You can track and monitor your progress to improve brain focus and sleep patterns.
We’re always looking for caffeine alternatives to combat coffee overload and there’s a new kid on the block – mushrooms. Super Shrooms sheds a light on mushrooms and how they can offer a jitter-free energizing effect that can last longer than coffee. There are obvious added health benefits with mushrooms too, including its low-calorie appeal and rich protein and antioxidant elemnets. Products include organic superfood lattes and easy home blends to replace coffee formulations. The brand draws inspiration from Chinese and Ayurvedic wisdom to revolutionize coffee culture with old-school practices.
Clean products are a high priority for wellness consumers and luxury supplements brand Binto is taking note. The personalized kits focus on women’s health offerings that are gluten-free, vegan-friendly and preservative-free. Each customized pack is delivered to your door each month filled with vitamins and supplements to restore health and wellbeing. The process is simple: you start by answering a few questions on your goals and general wellness routine. Binto then creates daily supplement packs for you to arrive at your doorstep.
Famed for its beautiful yoga and activewear, ALO YOGA has expanded beyond apparel meaning cult followers can now indulge in on-demand class platforms and Ayurvedic-inspired products, a new plant-based beauty line. The brand is certainly not going anywhere anytime soon – it’s also loved by celebrities including Kendall Jenner and Taylor Swift. Product recommendations range from the coveted Airbrush leggings to the supportive sports bras for every sporty occasion.
The membership-based Tempest is an online treatment program designed to help recovery, particularly alcohol addiction. With many of us turning to bad habits as a result of the stress from COVID-19, Tempest is a personalized road map to better wellbeing, offering weekly live workshops and a clinical, research-backed program.